Writing helps me to make sense of the world around me.
You’ll find an odd assortment of thoughts here on freelancing, web design, copywriting and life in general.

What is SEO?

Search Engine Optimisation: What it is and how it works Most of my clients are new to digital marketing. If you’re like them, search engine optimisation (SEO for short) can seem like a complicated subject. In the first few conversations with clients about how we’re...

Copywriting vs Copyright, do you know which is which?

Do you know which is an occupation and which is a legal concept? When I tell someone what I do for a living, I sometimes say that I’m a web designer and other times that I’m a copywriter. I can reasonably say either, because I do both and probably in equal measure. If...

Common-sense tips for small business success

Success means different things to different people. For some of us, it means being able to contribute to the household budget while for others it’s about financial security or the freedom to work with people that we don’t want to throttle the life out of. Regardless...

If you've got big dreams for a website to grow your beautiful business

into the empire it deserves to be

download a copy of my handy pdf guide, that will run you through the SIX things you'll need to have ready, before you can get started with a new website.