If you feel awkward and weird at the thought of promoting your business, don’t panic because you’re not alone. Everyone feels stupid saying nice things about themselves, except egomaniacs and dictators and of course you’re none of those things (and if you are, I have a list of competitors who would simply love to hear from you).
You’re fabulous and clever and giving it your best shot, but if you’re new to the whole marketing thing it can help if you have someone to show you how you can let all those potential customers out there know how fabulous and clever you are.
That’s where I come in. I’m like the stereotypical Jewish mother (in an honorary sense, I’m disappointingly Methodist), one eyed and devoted, seeing only the brilliance and potential in her offspring and singing their praises to everyone who will listen. In a digital sense and with a sprinkling of waspish austerism thrown in, that’s totally me.
Here’s what I’ve got.
to help you get cracking on your marketing:
What’s hot off the press
Effective marketing has the capacity to take your business from obscurity to unimaginable heights. The Oxford dictionary describes marketing as “the action or business of promoting and selling products or services”. Shy, small business owners might...read more
If you’ve never owned a small pony, catching one probably sounds like a fairly straightforward thing to do. It’s not. Ponies are sneaky, wily and cunning, particularly where food is concerned and the rule of thumb is that the smaller and hairier the pony is, the more...read more
Most of my web design clients tell me that they have no idea what they should say when they start writing web copy for their new website. Many feel uncomfortable talking about themselves and are worried they will sound stupid or boastful. If you are worried about...read more